Photo Credit: Kevin Mazur/Getty Images for The Recording Academy Beyonce‘s fans — or Beyhive— may not be happy with her new perfume advertisement as they reacted negatively and dropped critical ...

<br>There is an inherent paradox built into fragrance advertising, which is the notion of persuading the consumer to buy a product whose essential function can’t be conveyed, seen or felt through a ...

FILE - In this Tuesday, June 20, 2017, file photo, U.S. actor Johnny Depp waves for fans upon his arrival at a film premier in Tokyo. A new ad for a Dior men's fragrance called Sauvage, in which Depp ...

Beyoncé turned up the heat on Instagram with the recent campaign shoot for her newest fragrance, Cé Lumière. The campaign broke the internet and received a storm of reactions online. The comments came ...

The ad also brings back a few of the stars from the original music video such as Grande's BFF Victoria Monet and new mom/YouTube star Colleen Ballinger, who says, "Supposedly she uses juicy ...

Katy Perry's gone royal! The "Roar" singer's latest fragrance, Killer Queen's Royal Revolution, is just about to drop, and even though the perfume isn't in stores quite yet—her ad campaign is here!

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LOS ANGELES (AP) — A new ad for a Dior men’s fragrance called Sauvage has sparked outrage for its use of Native American culture and symbols. The French luxury goods company posted a trailer Friday of ...