From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Jason Hennessey Social ...

Elevate your B2B social media game in 2025? This comprehensive guide walks you through essential steps to craft a data-driven, impactful strategy. Foster Cross-Department Collaboration: Work with HR, ...

Instagram has pursued a yearslong strategy to win teens back to the app after its critics said the platform wasn’t safe for ...

Grocers typically use social media to show off what they bring to shoppers’ tables, from seasonal products to fresh meals. At the end of the day, though, most grocers’ social media pages end up ...

The “Tyranny of the OR” is a concept from the old classic business bestseller Built to Last by James C. Collins. Too many executives believe that things must be either A or B and can’t be both. The ...

Vice President Kamala Harris' social media campaign has hit the ground running, but it didn't just fall out of a coconut tree, as there appears to be a very distinct youth strategy at play. Indeed, ...

Official White House social media posts these days can more closely resemble troll-ish meme accounts than a sober dissemination of information from the United States’ highest political office.