While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...

Victor Potrel is Vice President of Platform Partnerships at TheSoul Publishing, a digital studio that creates positive original content. There is nothing new about content that is less than a minute ...

The world is more connected than ever before, and your customers are looking for answers to their questions. This means that as digital marketers, it is our responsibility to consider the needs of our ...

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...

How long is a short-form video? Short-form videos can range anywhere between a few seconds and a few minutes long, and usually they stand at five to 90 seconds. Short social media videos are the most ...

Short-form video content managed to become quite popular in the last couple of years. We’ve been seeing such content for quite some time, and services for it as well, but it was never as popular as it ...

In 2025, the battle for attention is being won in under 60 seconds. Short-form video is increasingly delivering measurable performance outcomes. This article explores how you can harness short-form ...

What better way to engage with your audience than use the social media content type and channel best suited to them? Read on to learn which works best for your brand. Social media has been at the ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...