Technology brands need to look at creator marketing if they want to engage with Gen Z and younger millenials. Here are the ...

AI-generated summaries on search pages are keeping users from clicking websites, leading to clear drops in organic traffic.

AI companies in the US and China are adding shopping tools to their chat apps, hoping to turn them into all-in-one services.

Billo’s unified creator marketing platform uses insights from extensive video ad data to help businesses systematically create, test, and optimise authentic content. By combining analytics and ...

Research by Pew suggests several social media action points for professional marketers. We sum up key findings and suggest ways forward.

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

Every day, thousands of emails leave your organisation, each one carrying your brand, your tone, and your credibility. The average office worker sends around 32 emails a day. In a company of 300 ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...

Dashveenjit is an experienced tech and business journalist with a determination to find and produce stories for online and print daily. She is also an experienced parliament reporter with occasional ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

A survey by a UK public relations company shows despite the majority of CMOs using or trialling AI tools, half worry about data quality and integrity. A third of those surveyed worried about the ...