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How ReverbNation Got 6 Million Bands: Sell Pickaxes, Not Dreams
Instead of trying to “fix the music industry,” they sold tools to the artists: email, embeds, band pages, promo widgets. A classic sell pickaxes to gold miners play… and it worked. 6 million bands. Thousands joining daily. Infrastructure wins. Catch the full episode: https://youtu.be/xApUmhPqSq0 #startups #founderstory #musictech #SaaS # ...
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